INHORGENTA MUNICH,
Trade Show for Jewelry and Watches, is experiencing strong demand for
exhibition space in 2012 – in particular from exhibitors from outside Germany. Already,
around two months before the show opens, this expansion is over 800 square
meters more than last year. In the Lifestyle and Watches area in particular,
there are a number of applications from new exhibitors, and existing customers
are taking larger booths. INHORGENTA MUNICH
takes place from February 10 to 13, 2012. In 2012 INHORGENTA MUNICH will be appearing with a refreshed concept.
The individual segments at the show have been clearly structured and the
interiors of the halls are being given a high-class design in line with the
standards expected in the sector. "The aim is to bring out the individual
areas better. The quality and the atmosphere of the fair are to be enhanced, in
order to guarantee visitors and exhibitors a successful and pleasant trade show
experience. We are happy and pleased with the predominantly positive welcome
these changes have received from the exhibitors," said Tobias Gröber, Business
Unit Director, Consumer Goods at Messe München.
"We would like to apologize for any inconvenience that has arisen in
individual cases for customers as a result of the changes."
Again in 2012, many long-term partners of INHORGENTA MUNICH will be
presenting their collections and new products to the international trade
audience in Munich.
These include renowned jewelry and watch brands such as Pandora, Swarovski,
Thomas Sabo, Lapponia, Jacques Lemans, Casio, Raymond Weil, Frederique
Constant, Festina and the Fossil Group (among them Fossil, Emporio Armani,
DKNY, Burberry, Adidas), plus many manufacturers and suppliers of diamond and
gemstone jewelry such as the Diamond Group, Nymphenburg porcelain manufactory,
Schoeffel, Gellner, Niessing and Meister.
Among the new applications to register as an exhibitor at INHORGENTA
MUNICH 2012 are further exclusive and traditional jewelry manufacturers such as
Damaso Martinez, but also well known watch brands such as Michel Herbelin,
Eterna and Kienzle, plus innovative service-providers from a range of different
segments in the market. One company back again in 2012 as an exhibitor at the Munich trade fair is
IsabelleFa.
The re-orientation of Hall B2, started in 2011, is already having
positive effects. Many suppliers of high-quality brand jewelry have increased
the amount of space they are taking in 2012. And, as more new exhibitors from
this segment are clamoring for space at the fair, the section on brand jewelry
has now been expanded into Hall C2 as well. The revised plan for Hall C2 will
however ensure that the suppliers of design jewelry will hardly lose any net
exhibition space.
Another highlight at INHORGENTA MUNICH in 2012 is the special display of
the craft of watchmaking organized by the Zentralverband
für Uhren, Schmuck und Zeitmesstechnik (German Federation of Watches and
Time-Keeping Technology). By putting on this display the federation is hoping
to raise the profile of this important branch of the skilled crafts. The
display is being supported by the watchmaking college in Pforzheim, Erwin Sattler
and Chronoswiss. Also new is Howard-Hughes-Lounge, which is available for
business meetings.
In order to implement the re-orientation of the fair promptly and in a
targeted way, the organizational team at INHORGENTA MUNICH has been
correspondingly restructured. For each hall a single contact person has been appointed
to deal with the detailed questions from the exhibitors in that hall. These
persons, all well versed in the sector and all with long years of experience
and expertise in the exhibition business are: Anne
Dautremant (Halls A1 and B2), Sandra
Neuwert (Halls B1 and A2), Saskia
Krieg (Hall C1) and Angelika Wildegger
(Hall C2). Johanna Eberl, Deputy Exhibition Director
of INHORGENTA MUNICH, is available to deal with operational issues. Renate Wittgenstein,
Product Manager at Messe München, is responsible for the
strategic orientation of INHORGENTA MUNICH.
The structure of the halls at INHORGENTA MUNICH 2012 is as follows:
Hall A1 Timepieces — Watches
Hall B1 Selection — Premium jewelry and watches
Hall C1 Carat — Precious
stones, pearls, gemstone jewelry
Hall
A2 Technology — Watchmaking
craft, watchmaking supplies, technology, bijoux jewelry
Hall B2 Lifestyle — Brand jewelry
Hall C2 Contemporary Design — Design and lifestyle jewelry
Messe München International (MMI)Messe München
International (MMI) is one of the world´s leading trade-show companies. It
organizes around 40 trade shows for capital and consumer goods, and key
high-tech industries. Each year over 30,000 exhibitors from more than 100
countries, and over two million visitors from more than 200 countries take part
in the events in Munich.
In addition, MMI organizes trade shows in Asia, Russia,
the Middle East and South America. Via its six
subsidiaries – in Europe and in Asia – and
over 60 foreign representatives actively serving more than 90 countries, MMI
has a worldwide business network. Environmental protection and sustainability
are key priorities in all Messe München International´s
operations, at home and abroad. It
is the first trade show company to be awarded energy efficiency certification
from the technical inspection authorities TÜV SÜD.
Further
information: www.messe-muenchen.de.
Media Contact: Messe München GmbH
Bettina Schenk
New Munich Trade Fair
Centre
81823 Munich
Tel.: +49 89 949-21475
Fax: +49 89 949-97-21475
E-mail:
bettina.schenk@messe-muenchen.de 03/bs
