Venue: inhorgenta europe seminar area, hall C1, booth 243.
All seminars will be translated simultanous into German/English.

Time	Topic
10 am	Winning new customers: experiences, possibilities, measures Speaker: Prof. Dr. Stefan Hencke, Stuttgart and Trier Contents: Demonstrates strategies and possibilities for successful customer acquisition by the jeweller.
11 am	Jewellery and fashion – trends 2008 Speaker: Christel Trimborn, Journalist with main area of work dealing with jewellery and fashion,, Bochum Contents: The jewellery and fashion trends of 2008 and their benefits for retailers will be presented.
12 am	Platinum and laser – the ideal solution Speaker: Juergen J. Maerz, Director of Technical Education, Platinum Guild International, USA Contents: This lecture by Juergen J. Maerz shows the many ways the laser can be employed by the platinumsmith: for repairs, for assembling jewellery and executing a design.
1 pm	Talk: “The diamond and the fascination of light“ Participants: Sir Gabriel Tolkowsky, diamond artist, inventor of the Gabrielle cut Peter Welchering, journalist, Ludwigsburg  Contents: Sir Gabriel Tolkowsky on the art of cutting diamonds and new cuts for precious stones.
2 pm	Case history: The clearance sale as an opportunity Speaker: Robert Balser, Giessen Contents: A jeweller’s experiences in generating sales through clearing stocks.
3 pm	UJS symposium: performance factors in the specialised trade – approaches for optimisation in jewellery and watch retailing Speaker: Thomas Wege, specialist author and consultant Contents: Conveys strategies and possibilities to run a specialist shop more successfully.
4 pm	inhorgenta watch industry talk: “Watch – quo vadis? Facts and the latest developments concerning watches“  Participants: Robert Balser, jeweller; Joachim Zorn, watchmakers’ guild Unterfranken; Philipp Kohlermann, LBI; Eberhard Hagmann, Idea Design; Peter Welchering, journalist (as presenter) Contents: Discusses the future of the watch in detail and points out developments.
4 pm	Forum Silberschmiede (Halle C2): Talk: "Silver’s the trend" Speaker: Mrs Dr. Weber-Stöber Contents: Explains the trend in silver. The International Silver Triennial of the Gesellschaft für Goldschmiedekunst (Association for Goldsmiths’ Art)